Welcome to episode 12 of the Artificially Intelligent Marketing Podcast, hosted by Paul Avery and Martin Broadhurst. In this episode, we discuss the latest developments in AI-powered marketing technologies and how businesses can effectively leverage them to achieve their marketing goals.

Anthropic raises $450M to build next-gen AI assistants

- Anthropic, an AI safety startup, secures $450M in Series C funding led by Spark Capital.

- The round values Anthropic at over $4.1B and includes investments from Google, Salesforce, and Zoom.

- Anthropic aims to develop "next-gen" AI systems focused on safety, reliability, and honesty.

- Zoom partners with Anthropic to build customer-facing AI products, following a sim ...