Ad Yack: Season 5, Episode 1: Dick Boak

Welcome to Season 5 of Ad Yack, the podcast that explores the minds of creative professionals. I want to thank all the fabulous guests who have agreed to appear on the show over the past four seasons for being so open and vulnerable when sharing their thoughts and insights. Today’s guest will be no stranger to anyone who appreciates music and the exceptional craftsmanship that goes into creating one of the world’s most iconic brands. I’m speaking, of course, about Dick Boak and Martin Guitar. After a chance encounter with C.F. Martin the third, Boak got hired in 1976 as a design draftsman and spent the next 42 years honing his craft. We explored the many creative roles he’s held at Martin to some of the more disastrous jobs he’s attempted to support his bohemian lifestyle prior to joining Martin. Dick Boak is a fantastic artist, musician, guitar  ...