Notas del episodio
2018. Notion didn't create the content. They enabled it. Every creator selling a Notion template was also selling Notion to their audience. You need to reach the people who will reach everyone else for you.
Notion grew to millions of users without a traditional marketing team. They gave early adopters — creators, educators, productivity enthusiasts — the tools to build and share their own Notion systems. Every creator selling a Notion template was an unpaid ambassador. This episode is about your ten — the ten specific people whose recommendation would put you in front of the exact right audience.
— THE BUILD —
Who are the ten people in your niche — creators, curators, connectors — who have audiences that need exactly what you've built? Not ten thousand people. Ten specific people whose recommendation would put you in front of the right audience. Write their names. Then ask: what would make recommending my work to their audience a service to their audience — not a favour to me? That answer is your multiplier strategy.
Don't skip this. Motivation fades by Tuesday. The BUILD happens today.
Download the free BUILD Workbook — all 52 BUILDs, one page per episode:
https://1personunicorn.com/books-unleashed-workbook
Zero Permission. Always.