Behind-the-scenes stories from across the creator economy.
This podcast is part of our newsletter, Creator Spotlight.
Every week, as part of the process of writing our newsletter, we spend an hour in conversation with a notable creator. Only a few parts of that conversation can make it into the newsletter — now you can liste ...
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Ryan Gilbert, creator and writer of the newsletter 'Workspaces' joins us for episode 28 of The Creator Spotlight Podcast. Workspaces: workspaces.xyz 00:00 From supply chain to tech startups 04:31 Building a niche from scratch 10:57 Monetizing with affiliate links 12:42 Abandoning a career to pursue content 16:32 The acquisition and reacquisition of the newsletter 25:08 Monetizing the newsletter is harder now 28:22 How the newsletter grew to 13k+ subscribers 35:35 The stats 37:12 The best home-office setup so far 40:30 Balancing personal and brand identity 44:12 Strategies for newsletter growth 47:02 Reflecting on success and future plans Intro music produced by J. and Doug Organ
This week we speak with Rachel Karten, the woman behind every social media manager's favorite newsletter, Link in Bio, and an excellent social media consultant herself. 00:00 Getting started with food Instagram 04:39 Advice for working with brands 09:02 Winning and judging Webby awards 14:05 Building a newsletter for content creators, Link in Bio 25:03 Growing an email audience of 65k+ 35:50 Being a good social media manager Intro music produced by J. and Doug Organ.
This week we are joined by Michelle Curb, co-founder and editor of Gloria (hellogloria.com) Michelle is an expert in leading monetization for online media brands — she's been doing it for most of two decades. 00:00 The Gloria newsletter 05:50 Getting started in online media 08:52 IS it hard to sell a media company? 14:15 Monetization and stats 15:58 Building an audience online 24:52 “I don’t want to be online” 27:38 Day in a life of a media founder 39:21 How to monetize as a creator 45:35 Looking forward and back
On today's pod we talk building a career in soccer journalism, the women's game, producing one of The Athletic's flagship podcasts ("Full Time with Meg Linehan"), and plenty more. 00:00 Why Theo pursued soccer journalism 08:23 How much does soccer journalism pay? 17:24 How to tell the real story 23:36 Newsletters are the future of journalism 39:11 The stats 41:17 Building a newsletter into a sustainable business 47:01 How to get better at podcasting Intro music produced by J. and Doug Organ
Today's guest is Cole Derochie, creator of theToday in Design newsletter and a multitalented design professional (he's done everything from web design to leatherwork, not necessarily in that order). 00:00 How Cole accidentally became a designer 08:04 The espresso of newsletters 13:43 Evolving and growing the newsletter 20:24 Finding sources for design news 26:16 Writing a newsletter in 1 hour 29:08 Monetizing a 5,000 subscriber newsletter 37:53 Using Twitter to grow your brand Intro music produced by J. and Doug Organ