If you do not define your candidacy early, your Republican opponent will do it for you. In this episode of Win Your First Election, Bob Berkowitz and TJ Walker explain how first-time Democratic candidates can proactively shape their image, control their narrative, and establish a clear identity before attacks begin. This is a must-listen episode on message discipline and campaign strategy. Part of the Ultamize Personal Development Podcast Network. Search Ultamize or How to Define Yourself Before Republicans Define You to find this episode.

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