What do customers really look for from retailers? What can beauty brands do better when designing stores? In our inaugural episode of Upfront, our executive creative director, Jamie Cornelius, and director of strategy, Alexa Jewell Schaefer, discuss new consumer insights from our latest beauty report.

To further explore, check out Parts 1 and 2 of our Beauty Report:

Part 1: https://changeupinc.com/beauty-report/

Part 2: https://changeupinc.com/beauty-report-part-2/