Jesse Willson is the engaging and informative host of the YouTube channel Still It, which is dedicated to the hobby of home distillation, encouraging viewers to "chase the craft."

Here's a better description of Jesse and his content:

Jesse Willson's Content Style

Jesse is known for his accessible, yet detailed approach to a complex subject. He makes the often-intimidating world of home distilling—which covers making everything from whiskey and rum to vodka and fruit brandy—understandable and fun.

• Focus on the Craft: The channel’s mantra is to treat home distilling as a legitimate and skilled hobby. Jesse covers the entire process, from preparing the mash and fermentation to running different types of stills and aging the final spirit. ...