We champion eating locally, but why don't we think about drinking locally in the same way? In this episode of Strategy Sessions, we sit down with Maryam Ahmed, founder of Maryam + Company, to explore the ideas behind her Bon Appétit op-ed article, “We Champion Eating Locally. Why Not Drinking Local?” We discuss why local wine and beverage producers often struggle to gain the same visibility as local farmers and food producers, and how restaurants, retailers, and hospitality businesses can use beverage programs to tell a stronger story about place.

Maryam also challenges us to think beyond the bottle and consider the broader economic and cultural impact of what we choose to pour. From distribution and purchasing practices to sustainability, community-building, and the guest experience, this conversation explores ho ...