Why do certain people instantly feel familiar—and others don’t? In this episode of The Vancrux Podcast, we explore Ingroup Favouritism: the psychological bias that drives loyalty, trust, and “us vs them” thinking.

Through classic experiments, real-world examples, and subtle language cues like “we” vs “you”, you’ll see how identity shapes decisions at work, in relationships, and across society—and how awareness gives you back control.

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