Brian Patrick of Union Overall Co. on the Challenges of Building a Made In USA Brand from Scratch

Creating a clothing brand from scratch is no easy feat—especially when sourcing and manufacturing in the U.S. In this episode, we sit down with Brian Patrick from Union Overall Co. to talk about his journey in building a brand rooted in American craftsmanship. From navigating the complexities of sourcing materials to fostering a strong creative vision, Brian shares insights on entrepreneurship, storytelling, and the power of community in the fashion industry.

https://unionoverall.com/

https://www.instagram.com/unionoverallco/

Key Topics:

• The challenges of sourcing American-made materials and manufacturing.
• The history of Union Overall and its relation to a Sears brand
• Seeing community in action when small businesses came together to help Opie Way in Asheville, NC after Hurricane Helene

Takeaways:

• Persistence and research are crucial when starting a niche business.
• A strong creative vision helps set a brand apart.
• Community and shared knowledge, not gatekeeping, are key to growing an independent brand.

Melissa @ deMelis Atelier https://demelisatelier.com/

Matt @ Bards https://www.bardsclothing.com/our-story

fabricofamericapodcast@gmail.com