This week, we’re celebrating the release of the Azuma Knit Afterhood, answering last-minute sizing and care questions, and reacting to the launch live as orders roll in.

We also talk about upcoming Fall/Winter releases, how we plan production as Wonder Looper grows, the challenges of working with rare fabrics and small-scale manufacturers, and why our focus remains on making interesting products rather than simply chasing growth.

Plus, we cover showroom visits, international duties and taxes, custom dye projects, and plenty of questions from the community