"When things go sideways, I will take full responsibility for it. And when things go really well? I'm telling everybody. I'm putting them on stage. I'm sending notes to the CEO and everybody in my chain of command — because most people are motivated not by money, but by recognition." That's Sheevaun Thatcher — VP of Sales and Go-to-Market Performance, known as the She Wolf by her teams — and she has been leading this way long enough that the people she put on stage turned down outside offers to stay, and every single person she ever promoted to a conference stage now leads their own enablement teams across the world.

This episode is for every executive who has been told that protecting your team from internal politics is soft leadership. Sheevaun's framework — absorb accountability when things break, distribute credit when things s ...