"Sport has a unique power. It stops nations. It fills stadiums. It creates heroes. But behind every great tournament and every iconic moment, there is a complex world of strategy, business, and leadership."

In Episode 9 of The BraadCast, Norman Raad sits down with Selwyn Nathan, one of the architects of modern sport business in South Africa. From pioneering Vodacom Sport & Entertainment to helping position South African golf on the global stage with the Sunshine Tour, Selwyn has spent decades building the commercial engines that allow athletes, brands and nations to shine.

Sport is more than entertainment. It is a multi-billion rand industry powered by sponsorship deals, broadcast rights, and the vision of leaders who see opportunity where others see only the game. Selwyn unpacks how corporate South Africa came to em ...