I keep thinking about Dolly Parton.

Not because this is suddenly a celebrity business podcast, but because she became enormously successful without becoming less herself. If anything, she became more Dolly.

And that made me think about the future version of ourselves we keep postponing until we make enough money.

Future you has the standards. The boundaries. The slower mornings. The confidence. The freedom. The trust in herself.

Current you apparently remains on probation.

In this episode, we’re talking about the difference between chasing the symbol and creating the actual experience, why desire can be useful business data, and how your future self becomes far more useful when you stop treating her like a fantasy and start using her as a filter for the decisions in front of you now.

If you have one decision yo ...