Drawing on a real conversation with visitors at Olbia Airport, she explains why choosing where to stay based on beach rankings is often a mistake, why social media has created a beach checklist mentality, and why so many travelers end up disappointed by crowds at Sardinia's most famous beaches.

You'll also hear why locals don't think in terms of "the best beaches," why hidden gems are often not what people actually want, and why the best beach day of your holiday may happen at a beach you've never even heard of.

In this episode:

• Why "the best beaches are in the north" is a myth
• Why famous beaches attract crowds
• The hidden gem paradox
• Why social media is changing the way people travel
• Why the closest beach is often the best beach
• Why you shouldn't try to see all of Sardinia in one trip ...