In this special on-location edition of Marketing Minutes by Scuba Diving Industry Magazine, Britain Cline connects with Jim Elliott at the Scuba Show 2026 in Long Beach, California to discuss major updates across several of his ongoing projects.

Jim shares news on the upcoming film Sharing Air, a passion project based on a book he co-authored with a close colleague. After years of development, the film has now completed initial editing and early screenings, with plans to enter film festivals and pursue broader distribution.

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