In this special edition of Marketing Minutes by Scuba Diving Industry Magazine, Britain talks with Shannon O’Brien and Sarah Trujillo from Bright Buoy Diving, a women-owned dive brand based in Kailua, Oahu, Hawaii.

Bright Buoy started with coated dive weights made from recycled lead and has grown into a colorful product line that includes dive weights, silicone dive belts, printed belts, socks, fin cases, masks, and other thoughtfully designed dive accessories. Their products are designed for freedivers and scuba divers, with an emphasis on sustainability, style, boat-friendly gear, and creating more welcoming retail spaces for women divers.

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