saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #13, we are talking with Nicolas Saliba, the founder of Tryane Analytics (https://tryane.com/en/), a cross-channel analytics platform that helps internal communication professionals to be more efficient. Nicolas talks about personalizing your customer communication for users and customers and why blasting the same message on different channels doesn't work. He also shares his new approach that he uses for ...