"There is no blueprint to success on social... it truly is sort of a blank canvas place."

In this episode, Roger interviews Michael Beltran, founder of Flash Marketing. Michael opens up about his journey from a 23-year-old with a psychology degree to running a successful marketing agency with a team of five.

They discuss the critical difference between Organic Social (content creation) and Paid Social (lead generation), and why Michael believes you must touch the entire funnel to succeed.

You will also learn his unique philosophy on the "Football Team" approach to holistic marketing and why you should treat social media algorithms like a networking relationship rather than a machine.

If you are a young entrepreneur looking to take the leap, or a business owner trying to understand why y ...