What if your best sales tactic wasn't a CRM sequence or a LinkedIn ad but a tin of gourmet cookies?

Corey Quinn was CMO at Scorpion when the company grew from $20M to $200M in annual recurring revenue. He spent $3 million a year sending gifts to cold prospects and generated a 10% send-to-appointment rate when cold calling gets sub-1%.

In this episode, he breaks down everything he learned about building a category-dominating brand, escaping founder-led sales, preparing for an acquisition, and why the marketing rules most founders follow are killing their business value.

About Ready Set Exec: Founded by Managing Partners Patrick Shea and John Pezoulas, Ready Set Exec is a premier North American executive leadership recruitment firm specializing in Sales, Marketing, Human Resources, and Operations. We replace hirin ...