Prospecting is arguably one of the most valuable activities a salesperson can do to increase their performance, and yet, so many salespeople consistently fail to prioritise it. In this episode of Psyche of Sales, Johnny Lee, joined by Jed Wood, look at the role prospecting plays in the results of high-performing salespeople. They simplify and cover the critical points of prospecting and how to incorporate it into your day-to-day rhythm.In this chat, they cover:

• How much time you need to spend prospecting
• How prospecting needs to become part of your business
• Setting up your ideal prospect profile
• Seven key success factors for prospecting
• Preparing your prospecting plan
• Nurturing your list
• The value of follow up

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