Episode 11: Cultivating Brand DNA with Former Nike Historian Scott Reames
Play&Conversations por Play&Co
Notas del episodio
Scott Reames isn't just a historian; he personifies Nike's rich legacy.From 1992 to 2021, Scott dedicated himself to meticulously documenting the extensive history of Nike, becoming the company's first-ever historian. His profound efforts went beyond mere documentation; they laid the foundation of Phil Knight's highly acclaimed memoir, "Shoe Dog," unraveling the story of Nike's evolution from its humble beginnings as Blue Ribbon Sports. Through nearly three decades of unwavering dedication, Scott didn't just document history; he became an integral part of it, amassing a wealth of knowledge unmatched by others. His role was pivotal in organizing the myriad artifacts that narrate the tale of this iconic shoe and apparel giant.As we turn the pages of athletic innovation with Scott Reames in our podcast, we step into a world where the past meets the pre ...
Leer más