When Myntra said they’d do ₹40 crore, they quietly went out and did ₹53 crore instead, proving that small-town dreams don’t come with limits.

In this episode of the One in a Billion Podcast, Kapil Thirani talks to Ambrish Miyani, Co-founder of Indo Era, an ethnic wear brand that broke Flipkart’s biggest pricing myth and went on to do ₹100 crore in business last year. With premium kurtas priced at ₹1,300, Indo Era proved that value doesn’t always mean low price; it means trust, quality, and scale.

Powered by Flipkart’s reach and platform strength, their story shows how small-town conviction can defy every prediction and build a ₹500 crore brand.

Listen now to discover how ambition meets opportunity on Flipkart.

00:00 Coming Up

00:54 Introduction

01:40 How Ambrish Defines Indo Era

02:15 The Founding ...