IPREX CollabLab: How MBE Group + MC2 built a cross-network client partnership
IPREX CollabLab brings you an inside look at how two IPREX partners turned collaboration into real business growth. In this episode, MBE Group and MC2 walk through how they identified client opportunities across the network, structured a cross-agency partnership, and navigated the challenges that come with shared work. You’ll hear how they aligned teams, managed client expectations, and transformed one-off projects into ongoing business development opportunities, all under the umbrella of the IPREX Business Development Committee (BDC). Ideal for business development leads, agency owners, and account teams, this conversation offers practical examples and takeaways you can apply to your own cross-market or cross-agency collaborations.
