Your HubSpot portal might be working — but is your revenue operation?

Too often, companies think they’re solving revenue problems when they’re really just fixing software tickets. A new workflow, dashboard, property, or automation might solve an immediate HubSpot issue, but it doesn’t necessarily address the process, strategy, or alignment problem behind it.

In this episode of Inbound Unbound, Michaela Ryan sits down with Vicki Sonne, Director of Revenue Operations at protocol 80, to break down the difference between tactical HubSpot support and true strategic RevOps.

They discuss why companies get stuck in reactive CRM management, the warning signs that your revenue operations need more than another HubSpot fix, and how strategic RevOps can better align your people, processes, technology, and data around growth.

You’ll le ...