Strategies to scale your Amazon brand into DTC

Welcome to the eCommerce Lab Podcast! In this episode, we’re joined by Sarah Carusona, CEO at BA-Commerce, to explore how Amazon brands can successfully expand into Direct-to-Consumer (DTC) and build a stronger, more diversified e-commerce business.

We’ll discuss the strategies, challenges, and opportunities involved in moving beyond Amazon, including how brands can leverage their existing customer base, strengthen their brand presence, and create a successful DTC strategy.

🎙️ In this conversation, we’ll cover:

• Key strategies for scaling an Amazon brand into DTC

• How to build a successful DTC channel alongside Amazon

• Common challenges brands face when expanding beyond marketplaces

• Customer acquisition and retention strategies

• Building a strong ...