In this vibrant episode of DIY for Business, join Russ and Greg as they explore the dynamic blend of art, co-working spaces, and strategic marketing. With special guest Jesse James Wroblewski, dive into how embracing your inner 'marketing supervillain' can differentiate and elevate your brand. Discover the power of niche marketing, the advantages of targeted advertising, and innovative approaches to stand out against industry giants. Whether you're a small business owner or an established entrepreneur, this episode is packed with actionable insights tailored to help your business thrive in competitive environment ...