In the inaugural episode of Breeders Blueprint, we sit down with Rodger Jefferis of Elrose Brahmans, one of Australia's respected Brahman seedstock operations.

Rodger shares the story behind Elrose Brahmans, the philosophy that has shaped the breeding decisions that continue to influence the program today. From selecting genetics and balancing phenotype with performance to navigating the challenges of the seedstock industry, this conversation offers valuable insights into what it takes to build a successful breeding operation.

We also explore Rodger's journey in the cattle industry, the lessons learned over decades of breeding, the importance of continually improving genetics, and his vision for the future of Australian Brahman cattle.

Whether you're a Brahman breeder, commercial producer, or si ...