Birth Mother Matters in Adoption Season 2, Episode 181: Adoption Profiles in Social Media An adoption family profile is a book that the adoptive family creates for the birth parents so that they can get to see who you are, what you are all about and what kind of a family that you are.  A traditional family profile book may include: a letter to the birth mother/father photos and details about your: family  immediate familyextended familyhomelikes/dislikeshobbiespetsand more When creating an online adoptive family profile, it is much less information and usually a very condensed version.  Learn about the pros and cons and upsides and downsides of a online platform.   Listen.  Learn.  Love.