In Part 2 of our conversation with Wes Ward, recorded during the Beyond the Chutes Texas Swing 2025 inside the BTC Bus at a Chute 2 Productions bull riding, Wes opens up about the long road that follows a lifetime in the saddle.

After riding bareback horses for more than two decades, Wes faced the question every cowboy eventually must answer: What do you do when you can’t get on anymore? From transitioning into rodeo production and announcing, to building a life beyond competition, Wes reflects on the decisions, detours, and mentors that shaped him along the way.

This episode dives deep into rodeo’s business realities — moving between the IPRA and PRCA, navigating permits and rookie seasons, college rodeo, hauling with the right people, and learning  ...