Welcome to the Belmar Treasure Trail – a self-guided tour that features 50 stops with environmental, art and historical gems that make our beautiful shore town such a special place to live and visit.

Starting as a summer community of just 25 people in 1872, the borough was officially named Belmar – meaning French for “beautiful sea” – 17 years later. By the 1920s there was an influx of year-round residents and by 1940, Belmar’s commercial center was in full swing. Today, the vibrant one-square-mile borough retains its historical small town charm while earning a reputation for leadership in environmental sustainability and the arts.

The Treasure Trail tour is divided into two routes. One covers the Main Street and Shark River sections of town and features stops 1 through 27. It is about 4 miles and takes about two hour ...