What if you could predict where your next customer conversation will start? In this conversation, Tom Ridges breaks down how Herdify uses data and behavioral science to scale what most brands treat as luck—word of mouth. Together with host Alexander Johannessen, he dives into social influence, cultural differences in consumer behavior, and why location-based advocacy is making a comeback for challenger and luxury brands alike.

Visit Herdify here: https://www.herdify.com

Connect with Tom: https://www.linkedin.com/in/tomridges/

The Beauty of Business is a podcast by DEUS Marketing. Visit us here:  ...