In this episode, we sit down with Dr. John DeWitt, a former professional football player, to break down how Name, Image, and Likeness (NIL) is impacting high school athletes and why understanding it early matters more than ever.

NIL is still new, especially at the high school level, and there’s a lot of confusion around what it actually looks like. This conversation clears that up. From common misconceptions to how even small opportunities can have long-term effects, this episode focuses on what athletes and parents need to know right now.

The role of parents is bigger than most realize. Early decisions can shape future opportunities, making it critical to approach NIL with the right mindset.

The goal is simple: help athletes and families understand NIL so they can properly utilize it and build something that lasts beyond sport ...