What if your brand isn’t your logo — but the feeling people have when they think of you?

In this bold, heartfelt conversation, Adrienne Barker sits down with Rich Kozak, founder of Rich Brands and Impact Driven Publishing, to uncover what most entrepreneurs miss about branding — and how clarity becomes the foundation for both business longevity and legacy. Rich shares insights from his 49-year career helping individuals and companies “language” their brand so it speaks authentically to the hearts of those they serve. From defining your umbrella brand to avoiding the six consequences of unclear branding, this episode is a masterclass in purpose-driven impact.

Adrienne opens up about her own multi-passion journey — from etiquette to podcasting — and puts hersel ...