C2 and Mr K breakdown random tips for startups we’ve come across recently and weigh their merits. Great tips like:

1. "Optimism is a superpower. Remember that you always have another hand to play.”

1. “Get your product into users hands as soon as possible. Consumers are more forgiving than ever when a new product solves a clear problem or pain point.”

1. "Get as close to your customers as possible. Travel, meet them face-to-face, ask the right questions, and truly listen."

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