The loolcast | Podcast on RSS.com

The loolcast

by lool ventures

Entrepreneurship Investing Technology

Season 1

Amit Bivas, VP Marketing at Optimove: B2B Marketing without Venture Capital

Amit Bivas started at Optimove as a data analyst 7 years ago. Since then he's become a full-stack marketer without the largesse of Venture Capital to fund his efforts. Learn how Amit does marketing on a budget, which channels he finds to be highest ROI, how he thinks about investing in content pre & post-COVID, and much more!

Transforming Israel into a Marketing Powerhouse: A Conversation with the Founders of G-CMO

Join Max Marine, Sophie Melnik Amitay (CMO-in-residence at Joy Ventures), Shiri Grosbard (Head of People/Culture at Appsflyer), and Efrat Fenigson (VP Marketing at Mindspace) to explore the genesis of Israel's community of top CMOs, the shortage of marketing talent and potential solutions, the role of VC in providing marketing support, and practical tips for founders & marketers managing scarce resources.

The Future of Synthetic Biology

Hear from Gideon Lapidoth, CEO of Enzymit, Gita Reinitz, Principal at the newly formed NFX.bio, and Yizhen Dong, Partner at GFC's bio fund about the breakthroughs that have enabled us to read and write DNA like we've done with software and the changes that are coming.

Secrets of B2B Marketing for Israeli Founders with Shmuli Goldberg, CMO @ Identiq

From Clicktale to Feedvisor, Lawgeex, and Identiq, Shmuli Goldberg has been building and tweaking Israeli messaging & marketing machines for more than 15 years. Join Max Marine as he hosts a lively discussion about Israel's marketing talent shortage, different marketing mindsets for pre-seed, seed, A, and beyond, and what's coming next for marketing in the post-COVID era!

The State of PR with Mike Bargman, Managing Director of Headline Media

When should you take an agency? How should you manage them? What should you expect from them? How can you leverage traditional media to build your brand? Join Max Marine as he discusses the above & many other topics with co-founder and MD at Headline Media, Israel's most impressive PR & media relations agency

The State of Israeli Pre-Seed

Max Marine hosts a lively panel with Eyal Bino (ICONYC Labs), David Stark (Ground Up Ventures), and Lia Cromwell (Upwest) to discuss pre-seed investing in Israel. What are the latest trends and perspectives when it comes to raising capital before your seed round? Have a listen!

Early-Stage B2B Marketing with Asaph Schulman, CMO of Firebolt

Join Max Marine as he discusses the marketing challenges faced by early-stage B2B Israeli start-ups. From hiring an agency to breaking through the noise and creating unique content, Asaph shares his perspective from more than 15 years of B2B Marketing.

NFTs: Exploring the metaverse

Join Max Marine as he explores the emerging space of NFTs with Mark Smargon, CEO of Fuse and former co-founder of Colu. In this podcast you'll get to hear about the history of NFTs, what is hype vs. what is legit, what are projects like Chiliz, Flow, and Decentraland doing that has attracted so much investor attention, and the nuances between NFTs for tickets, art, collectibles, virtual goods, and more!

Market and Series A Fundraising insights with Jeremy Kaufmann @ Scale Venture Partners

Max interviews Jeremy Kaufmann, Principal at Scale Venture Partners (Fund VI, $600m) about the ups and downs of Silicon Valley, tips for Israeli founders as they approach US VC, how COVID has changed things, and the evolution of AI.

Wing Ventures, Jake Flomenberg on what it takes to Raise Series A

Join Avichay Nissenbaum, GP at lool, to discuss the ins and outs of Raising Series A in Silicon Valley with Wing Ventures, Partner Jake Flomenberg,

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