This week on the DTC Slingshot Podcast, we welcome Michelle Leach, the CEO of Mikki & Me, who dives into the story behind their unique collection of mealtime and organisational products. Michelle shares her entrepreneurial journey, from humble beginnings influenced by her parents' careers to creating a thriving e-commerce platform geared towards helping families simplify their lives.

🎙️ Michelle explores how Mikki & Me empowers parents to escape the daily chaos and create lasting memories with their children. She reflects on the transition from running a cloth nappy business out of her dining room to scaling an e-commerce empire by focusing on products that grow with the family through various stages.

📈 Curious about how to turn a simple idea into a booming business, or how to navigate the e-commerce landscape with innovativ ...