Episode notes
The CX Goalkeeper had a smart discussion with deBBie Akwara
deBBie is a CX Start-Up CEO, a Global CX Thought Leader & Influencer, a CX Entrepreneur, Practitioner & Educator and Humanitarian
Key topics discussed is the competency framework required to deliver CX Success
Business goal understanding & CX diagnostics.
CX goal alignment with the business goal.
CX goal alignment with internal stakeholders (other functions or departments).
CX improvement design, deployment and measurement.
CX Inspiration, motivation and reporting.
CEM institutionalization i.e. embedding company-specific tried and tested CEM practices in company culture and business operations.
Achieve business goal + attain projected CX maturity status + increa ...
Keywords
competenciesframework