CX Goalkeeper with Mary Drumond FIRST HALF - E52 is about Customers' Behaviours and a lot more

The CX Goalkeeper had a smart discussion with Mary Drumond

Chief Marketing Officer at Worthix, host of the Voices of CX, Keynote speaker and thought leader in CX.

I split the discussion in 2 episodes, stay tuned also for the second part next week!

In this episode:

- Customers are bombarded by requests for feedback

- Asking customers for feedback mean asking for their time

- Feedback is a gift

- Common mistakes: surveys are too long, are focused on the company interests, and they don’t provide insights on how strongly the experience is affected

- Big companies need tech solutions to elaborate the feedback

… and much more

How to contact Mary:

- https://worthix.com/

-