Episode notes
In this episode of Breaking Barriers, co-hosts Anthony Arrington and Nick Ford welcomes Heather Schott, the Director of Diversity, Equity, and Inclusion at Krause Group, the parent company for a diverse set of businesses that include convenience retail, logistics, Italian wineries, and hospitality, real estate, agriculture, and soccer clubs. A native of Des Moines, Iowa, Heather holds two undergraduate degrees in mathematics and business from Morningside College and a Diversity Inclusion Leader certificate from The Conference Board.
During the conversation, they discuss the importance of considering intent versus impact in marketing to diverse populations and avoiding tokenism. Heather, a self-described LGBTQ human, is riveting as she talks about her lived experience. A proud mother of two, she opens up about one of her main whys for the di ...
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