With the amount of podcasts continually growing, it’s clear this medium isn’t going away any time soon. And if you’re someone who has something to say, a podcast may just be the right way to say it and share it.
Whether you’re looking for a fun hobby, or you’re ready to get down to serious business in building and nurturing a podcast audience, this guide will walk you through creating a podcast and podcast hosting.
Get a Topic
A niche is important, and before you jump the gun, narrow down your podcast topic and niche so you know what you’re speaking about — and who you’re speaking to.
Identify your target audience — what do they care about, what are their worries, what problems do they have? Then, create topics that speak to those issues. You really need to care about your audience and topic to make your podcast interesting and relevant.
This is also the stage where you will think of a name for your podcast. If you have an established brand, consider naming your podcast the same. Make sure your title is memorable — and simple.
Get a Thumbnail Image
You’ll need an image for the thumbnail that appears next to your title. It should be relevant to your title and topic, and it should be eye-catching and memorable. If you aren’t a graphic designer, this may be one task you want to hire out. If you’re on a budget, you can find talented graphic designers on Fiverr that are cost-effective.
Get the Equipment
While many computers come equipped with a microphone, you’re probably going to want to invest in something a little better.
Quality is critical in a podcast — if there is too much background noise or fuzzy sound, people are going to tune out. Choose a high-quality microphone and headphone set, and make sure your guests use high-quality equipment as well.
Get the Software
You’ll need recording software to do the job. Record It comes with many PCs, while iMovie and GarageBand are already installed on Macs. These are good software programs for recording podcasts. Audacity is free software that is also available and easy to use.
Get Podcast Hosting
You’ll need a hosting platform for your podcast. This is where you upload your episodes so they can then be published in all the places where your audience will be searching (iTunes, SoundCloud, etc.).
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Practice, practice, practice. Record test episodes with your equipment to make sure you know both how to operate the equipment and so you can tend to any issues you might not realize your equipment has. Make sure your recording levels aren’t too soft or too loud. This is also a good time to practice your delivery. Practice what you want to say so you won’t stumble over your words when you’re ready to record the real thing.
Get a Schedule
Set yourself a reasonable schedule. Do you have enough content and time to record five episodes a week, or do you want to stick to one every week?
Figure that out in the beginning so you can pace yourself correctly and give your listeners some consistency.
Before you launch, have a few episodes ready so your listeners can immediately hear more of what they like and get a good sense of who you are and what you’re about.
With RSS.com podcast hosting, you can be up and running in as little as three minutes. We make the technology side of things as easy as can be, and your podcasting options are fully customizable.