GF Jules Unwrapped | Jules Shepard on Building a Flour & Baking Mix Empire

Jules Shepard is a pioneer in the gluten-free world. As the founder of GF Jules, she’s sold over a million pounds of allergen-free flour and baking mixes while championing celiac advocacy long before “gluten-free” was a household term. She was instrumental in shaping the FDA’s gluten-free labeling laws and has spent years empowering home bakers and food businesses through her cookbooks, products, and recipes.

In this episode, we dive into:

• Jules’ personal celiac journey and how it sparked her mission in gluten-free baking
• The story behind GF Jules and how a rogue investor almost put her out of business
• Lessons learned from advocacy work and her instrumental help in setting the FDA's gluten-free labeling standards
• The struggles Jules faced in scaling and funding GF Jules
• Jules’ favorite baking tips  ...