{"id":23874,"date":"2026-08-11T14:14:35","date_gmt":"2026-08-11T14:14:35","guid":{"rendered":"https:\/\/rss.com\/blog\/?p=23874"},"modified":"2026-08-11T14:14:36","modified_gmt":"2026-08-11T14:14:36","slug":"rss-com-brings-hls-video-podcasting-to-apple-podcasts","status":"publish","type":"post","link":"https:\/\/rss.com\/blog\/rss-com-brings-hls-video-podcasting-to-apple-podcasts\/","title":{"rendered":"RSS.com Brings HLS Video Podcasting to Apple Podcasts"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">RSS.com today launched Max, a plan that publishes video episodes to Apple Podcasts as HLS, Apple\u2019s adaptive streaming format, which adjusts quality to each listener\u2019s connection. Video ads run automatically, and creators receive 70% of the revenue after activating <a href=\"https:\/\/rss.com\/features\/programmatic-ads\/\">RSS.com\u2019s PAID<\/a> (Programmatic Ads Inserted Dynamically).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>&#8220;Video podcasting has mostly meant more work for the same money. We wanted it to mean more money. On Max, ads run on video episodes from the first episode published. Creators keep 70% of the revenue, and there is no audience threshold to clear before any of it starts. Getting video onto Apple Podcasts is becoming common. Helping creators earn from it is not. For YouTube creators whose format already works as a podcast, that makes Apple Podcasts a new audience and a new revenue line at the same time.&#8221; <\/em><br><br>&#8211; Ben Richardson, co-founder of RSS.com.<\/p>\n\n\n\n<h2 id=\"h-one-upload-more-ways-to-experience-an-episode\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"one-upload-more-ways-to-experience-an-episode\"><\/span><strong>One upload, more ways to experience an episode<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Creators upload one video to RSS.com for HLS delivery to Apple Podcasts, where listeners can switch seamlessly between audio and video. The same upload publishes to YouTube, with no second file to send. Everywhere else, the episode keeps playing as audio in every listening app that does not yet support video, and existing followers and download history remain intact.<\/p>\n\n\n\n<h2 id=\"h-an-easier-way-to-earn-from-video\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"an-easier-way-to-earn-from-video\"><\/span><strong>An easier way to earn from video<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">RSS.com\u2019s PAID ads run automatically on Apple Podcasts video episodes from the first one published, and creators activate PAID in a few minutes to start receiving 70% of the revenue from that point forward. There is no download or follower threshold.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For comparison, a YouTube channel must reach 1,000 subscribers and either 4,000 valid public watch hours in the previous 12 months or 10 million valid public Shorts views in 90 days before it can share in ad revenue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Max plan includes unlimited video and audio podcasts and is available now alongside RSS.com\u2019s Free, Plus and Pro plans. To compare plans and learn more, visit <a href=\"https:\/\/rss.com\/pricing\/\">https:\/\/rss.com\/pricing\/<\/a>.<\/p>\n\n\n\n<h2 id=\"h-about-rss-com\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"about-rsscom\"><\/span><strong>About RSS.com<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">RSS.com is an independent company providing global podcast infrastructure: hosting, distribution, audio and video delivery, analytics and advertising in a single stack. Founded in 2018, it is today among the top podcast hosts in the world by market share of new episodes published each month.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Learn more at <a href=\"https:\/\/rss.com\">https:\/\/rss.com<\/a>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>RSS.com today launched Max, a plan that publishes video episodes to Apple Podcasts as HLS, Apple\u2019s adaptive streaming format, which adjusts quality to each listener\u2019s connection. Video ads run automatically, and creators receive 70% of the revenue after activating RSS.com\u2019s PAID (Programmatic Ads Inserted Dynamically). &#8220;Video podcasting has mostly meant more work for the same [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":23875,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[142],"tags":[],"class_list":["post-23874","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.2 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>RSS.com Brings HLS Video Podcasting to Apple Podcasts | RSS.com Podcast Hosting<\/title>\n<meta name=\"description\" content=\"RSS.com launches Max, a video podcasting plan for Apple Podcasts and YouTube. Creators receive 70% of eligible video ad revenue after activating PAID.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rss.com\/blog\/rss-com-brings-hls-video-podcasting-to-apple-podcasts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RSS.com Brings HLS Video Podcasting to Apple Podcasts\" \/>\n<meta property=\"og:description\" content=\"RSS.com launches Max, a video podcasting plan for Apple Podcasts and YouTube. Creators receive 70% of eligible video ad revenue after activating PAID.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rss.com\/blog\/rss-com-brings-hls-video-podcasting-to-apple-podcasts\/\" \/>\n<meta property=\"og:site_name\" content=\"RSS.com Podcast Hosting\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-11T14:14:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-11T14:14:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rss.com\/blog\/wp-content\/uploads\/2026\/08\/video-podcasting-email-pr.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1529\" \/>\n\t<meta property=\"og:image:height\" content=\"1029\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"brian\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"brian\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"RSS.com Brings HLS Video Podcasting to Apple Podcasts | RSS.com Podcast Hosting","description":"RSS.com launches Max, a video podcasting plan for Apple Podcasts and YouTube. 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